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CCC Mark

The China Compulsory Certificate Mark, commonly known as a CCC Mark, is a compulsory safety mark for many products imported, sold or used in the  chinese market. The CCC mark is required for both Chinese manufactured and foreign imported merchandise. The CCC mark…

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CE Mark

The CE Mark Conformité Européene signifies that a product meets specific European Union conformity assessment regulations. The mark does not endorse the quality or durability of a product, only that it satisfies mandatory technical requirements. The CE Mark is required…

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CEO

The Chief Executive Officer (CEO) is the highest-ranking manager in a corporation. He or she is in charge of growth, financial operations, and goal setting for an organization. This individual also acts as the face of the company for many…

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Chaebols

Korean industrial conglomerates characterized by strong family control, authoritarian management and centralized decision-making. The chaebol structure can encompass a single large company or several groups of companies. Each chaebol is owned, controlled or managed by the same family dynasty, generally…

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Co-branding

A form of cooperation between two or more brands with significant customer recognition, in which all the participants´ brand names are retained. The products are often complimentary, in the way that one product can be used or consumed jointly with…

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