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How to Negotiate and Doing business in Ireland
Doing business in Ireland
Remember that...

The Irish character is complex and, at times, contradictory: they have the lowest number of marriages in the EU, but the highest birth rate; it is a conservative country, although its rebellious spirit is well known; they make generous donations to charity, although it is a country of few millionaires. Apparently, Sigmund Freud said that they were the only people where it would be of no use to apply the theory of psychoanalysis.

Negotiation tips
  • The first mistake that a foreign businessman can make is to equate the Irish market with the British market. Apart from the language and the fact that they drink tea and beer, they have very little in common.
  • If you already work with the United Kingdom, you should not use the same distributor or commercial agent for Ireland. Apart from as the differences in the two markets, the Irish would not appreciate it.
  • Before you visit the companies in person you should send catalogues and even samples. The Irish like to have information about the company that they are going to negotiate with. If they agree to an interview it is with the idea of doing business.
Etiquette tips
  • In introductions the Irish use Mr or Mrs followed by the surname. People of a similar age or professional status are quick to call each other by their first names. It is better to let them take the initiative in this respect.
Country Guide
How to negotiate successfully in Ireland
provides information about:
  • Key facts
  • Businness environment
  • Negotiation strategies
  • Etiquette
  • Business culture
  • Useful words and phrases
  • Internet information
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