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FrançaisPrice strategy for international markets that allows each local subsidiary or partner (agent, distributor. etc.) to set a price that is considered to be the most appropriate for local conditions, and no attempt is made to coordinate prices from country…
Read MorePrice standardization
Price strategy for international markets based on setting a price for the product as it leaves de factory. At its simplest it involves setting a fixed world price at the headquarters of the firm. This fixed world price is then…
Read MorePrice undertaking
Undertaking by an exporter to raise the export price of the product to avoid the possibility of an anti-dumping duty.
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