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Global strategy

Global strategy as defined in international marketing as a type of strategy guide to globalization. As opposed to a multidomestic strategy a global strategy may be appropriate in industries where firms are faced with strong pressures for cost reduction, but…

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Global Trade Alert

Website that offers information about international trade barriers or state measures that are likely to affect international trade. It identifies the trading partners and the effects on imports coming from different countries. Website.

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Globaltrade

Online business directory of export services providers and market analysis. It is a private website, sponsored by different agencies of foreign trade promotion. Offers two very useful resources: Business Directory: more than 100.000 trade services providers classified by country and…

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